Retail & Luxury MBA Career Forum in Bocconi

The biggest event for MBA students in Europe, interested in the luxury and retail industry for future professional development was organized in its second edition during the first days of March.

The event was held in SDA Bocconi School of Management, Milan. Having the opportunity of attending the event in Milan, the worldwide epicentre of fashion and luxury, and sharing experiences with peers from the best business schools in Europe, such as LBS, Bocconi, IESE, Insead, HEC and of course ESADE to demonstrate top companies our energy and interest; generated big hopes.

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The Marketing Trek to Amsterdam #ESADEInAmsterdam

The Marketing Club organised and completed its trek for the MBA class of 2018 to Amsterdam, Netherlands on March 30th and 31st 2017. Based on our inputs from Members, we focused on the key sectors and facets of marketing that they were most interested in, namely in the FMCG, Retail and Technology space. Here is a brief overview of what we learnt on this memorable trek!

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VC visits by the ESADE MBA Entrepreneurship Club!

Visit 1: Sailing the venture yacht with Paua Ventures

On 22 March, 2017, the Entrepreneurship Club of ESADE MBA has had the honor to be hosted by successful entrepreneur-turned venture capitalist Mr Georg Stockinger. Like many of us in the MBA, Georg had an engineering background, and after some years of corporate experiences he decided to pursue an MSc in Finance at ESADE.

With an excellent profile for any company, he dived into the startup world after graduation. Georg has run a few big startup names under his responsibility. After two years he took a turn into the other side and started his VC life. Last year, Georg decided to join Paua Ventures.

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ESADE wins 3rd place in the Johnson & Johnson Case Competition

Our main motivation for signing up for the Johnson & Johnson case competition was because of the challenge it posed.  Pharma-economics is a challenging, highly complex industry, and we knew it would require an incredible amount of hard work and research. Despite knowing this, we wanted to push our limits and expand our knowledge of this sector.

The harder the challenge, the more rewarding the end result, so we went for it with everything we had.

The project was about creating a market access strategy in EMEA for the launch of a severe respiratory disease treatment drug. Additionally, we were posed with the question to optimally transfer this solution to emerging markets. Read the rest of this entry »

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Empowering Women @ ESADE MBA

Spring 2017 has been a busy one for the ESADE Women in Business Club. Our goal has been to raise awareness of gender equality, discuss the challenges women face and appreciate and empower the women around us. In this blog post we’ll talk about a few of the things we organized.

ESADE Women in Business Club Board celebrating International Women’s Day 2017

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Net Impact club introduced me to Impact Investing

In February, Net Impact hosted an internal competition around impact investing. Students teams were asked to evaluate the La Fageda business model, evaluate the impact and concurrently determine whether it was a viable investment. The winner would be sent to the “Doing Good Doing Well Conference”, where they competed against other international business schools in a competition of impact investing. Read the rest of this entry »

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Marketing around the World!

Hello fellow Marketers! One big focus area of our club this year in addition to organising case competitions like Nespresso, is knowledge sharing and enhancing the classroom experience in the new world of Marketing. On that note, in February, we launched our new initiative called “Marketing Around the world” which are knowledge sharing sessions with Marketing leaders in key global markets, be it Brazil, India or here in Europe.

We kicked off with a guest speaker from Procter & Gamble. In the 1 hour session, we obtained  a good overview about the work of a brand manager at P&G. We covered topics such as ROI of campaigns, customer segmentation, and execution of concepts. Read the rest of this entry »

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Carnaval: A Latin American Fiesta

Just before sunset on Saturday March 18th, over 200 ESADE students, significant others, and friends came together to celebrate Latin American culture in a BIG way on the rooftop of Club Catwalk with an ocean view! A Colombian Carnaval brought with them dancers and costumes for attendees to get into a festive mood, while a Brazilian band played us into a wild night of celebration. In between acts, ESADE’s own Camilo Afanador DJ’d popular Latin music as Colombian and Brazilian snacks were passed around including empanadas and pelotas de queijo. Read the rest of this entry »

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Latin American Club Kick-Off

The much anticipated club kick-off drew an audience of more than 20 students with the shared interest in Latin American Business.  During the event we ate lunch, and were were able to discuss each others experiences in Latin American, as well as our thoughts about the Latin American outlook. Our club’s board also shared its plans for future events, and hosted a chat with the career service director responsible for Latin American companies. It was just the first event of many that the club is planing, and we are looking forward to sharing more with our ESADE peers soon!

 

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Fintech trend for the week

Payments The payments market in fintech had witnessed $12 billion in investments in 2014, and represents about 43% of the startups in the fintech space. The opportunity fintech represents is redefining what value is and how it is transferred, leading to an uptick in the number of fintech firms which are active, (roughly 4000 now), and with a few dozen players being worth upwards of $1 billion. Based off CBInsights, the majority of the deals are sourced in the US, followed by the UK, and Germany and India being tied for the 3rd place. Read the rest of this entry »

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ESADE “Better Halves” Language Exchange/Intercambio de Idiomas

Learning a language is a process that comes with many challenges. One such challenge: If you don’t use it, you lose it! Getting enough practice is key to meeting language learning goals, especially when it comes to speaking. Further, particularly for adults, learning is best absorbed and retained when there is a clear, motivating link between the relevance of the content and learners’ lives. Read the rest of this entry »

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Danone Visit

Despite my obsessive refreshing of the Google Maps app, the highway continued to resemble more of a parking lot than a route of transportation. This was the first event that I planned for the Operations Supply Chain club, and I, and the other 5 people in my cab, was going to be late. While I tried to distract myself from my tardiness and imminent car sickness, I quickly warned the cabs filled with 14 of my peers behind me to take a different route, unfortunately, one of them received the message too late. Luckily we planned our transportation with some buffers rather than ‘just in time’ and we all made it without having to use the excuse of Spanish time. Read the rest of this entry »

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Beer Simulation Game

The week before the club’s visit to Danone, a group of twenty 1st year MBA students participated in a hands-on simulation of a brewer’s supply chain, and I was one of that twenty! Read the rest of this entry »

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Design Thinking Workshop: Product Design

On January 23rd 2017, The Design and Innovation Club held its first Design Thinking workshop on Product Design in E-Garage. Guido Charosky, the Director of the Innovation Lab @ESADE, helped ESADE MBA students to

DISCOVER [Product Design],
LEARN [a Design Thinking Methodology], and
EXPERIENCE [The Wallet Case],

which is a famous case from Stanford School of Design. Read the rest of this entry »

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Food Hackathon: Transcending Today’s Tapas

On December 17th 2016, the Design and Innovation Club, along with the Entrepreneurship Club and Hospitality Club, supported the very first Food Hackathon BCN. The event was organized by FoodInno Institute @ Stanford-Berkeley, in collaboration with ESADE Business School.

The main theme for the event was around Spain’s most famous dish, Tapas. Titled “Transcending Today’s Tapas,” the event was held in marge of the 2016 World Open Innovation Conference and saw MBA students, innovation professionals and university faculty team up to tackle the challenge. Read the rest of this entry »

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ESADE Full Time MBA ranked 17th Worldwide by Financial Times

This year’s prestigious Financial Times ranking is out today, placing ESADE amongst the top 20 business schools in the world, our best result yet in the history of our MBA programme.

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LGBT MBAs Fly to London for the EurOut Conference

The weekend of November 18, a group of eight MBA students from the 1st and 2nd years, as well as one MSc and one BBA student, flew to London for the annual EurOut Conference. EurOut is Europe’s leading LGBT (lesbian, gay, bisexual, and transgender) MBA conference hosted by London Business School. Read the rest of this entry »

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Understanding the sports business ecosystem with Sebastián Lancestremère, Sports Business General Manager at Microsoft Corporation

Sebastián Lancestremère at ESADESebastián Lancestremère, Sports Business General Manager at Microsoft Corporation, participated in a Sport Business Management class session of The ESADE MBA to talk about innovation in the sports industry and how technology, business and product/service innovations are already changing the world of sports as we know it. Read the rest of this entry »

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Understanding the sports business ecosystem with Pau Serracanta, Managing Director of Dorna Sports

Pau Serracanta at ESADEPau Serracanta, Managing Director of Dorna Sports, visited our Full-Time MBA students during a session of the Sports Business Management elective course at ESADE. Serracanta explained the “nuts and bolts” of hosting sporting events, including the importance of defining the event’s strategy; how to successfully navigate the bidding process; the necessary preparation, operations and logistics to make the event a success; and the “legacy” left behind after the curtain has closed on a major event. Read the rest of this entry »

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Understanding the reality of the sports business ecosystem

By Carles Cantó

ESADE Business SchoolThe sports industry accounts for around 1.5% of the global GDP. In some countries – for example, China, the United Arab Emirates and Qatar – it is a strategic driver of growth, from a social angle as well as an economic perspective. The sports arena consists of a variety of “pieces” that, when put together, constitute the sports business ecosystem. Read the rest of this entry »

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