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Design Thinking Workshop: Product Design

On January 23rd 2017, The Design and Innovation Club held its first Design Thinking workshop on Product Design in E-Garage. Guido Charosky, the Director of the Innovation Lab @ESADE, helped ESADE MBA students to

DISCOVER [Product Design],
LEARN [a Design Thinking Methodology], and
EXPERIENCE [The Wallet Case],

which is a famous case from Stanford School of Design. Read the rest of this entry »

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Food Hackathon: Transcending Today’s Tapas

On December 17th 2016, the Design and Innovation Club, along with the Entrepreneurship Club and Hospitality Club, supported the very first Food Hackathon BCN. The event was organized by FoodInno Institute @ Stanford-Berkeley, in collaboration with ESADE Business School.

The main theme for the event was around Spain’s most famous dish, Tapas. Titled “Transcending Today’s Tapas,” the event was held in marge of the 2016 World Open Innovation Conference and saw MBA students, innovation professionals and university faculty team up to tackle the challenge. Read the rest of this entry »

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