Hello fellow Marketers! One big focus area of our club this year in addition to organising case competitions like Nespresso, is knowledge sharing and enhancing the classroom experience in the new world of Marketing. On that note, in February, we launched our new initiative called “Marketing Around the world” which are knowledge sharing sessions with Marketing leaders in key global markets, be it Brazil, India or here in Europe.
We kicked off with a guest speaker from Procter & Gamble. In the 1 hour session, we obtained a good overview about the work of a brand manager at P&G. We covered topics such as ROI of campaigns, customer segmentation, and execution of concepts. Read the rest of this entry »
It was about a year ago, in September 2015, when enthusiastic musicians of the ESADE MBA Class of 2017 hosted their first jam session ever.
Back then, it allowed those few musicians to take the stage and have fun rocking a small crowd of just about 40 people. The success of the event led this group of ESADE musicians to start the Music Club as a Social Club within the MBASA. Read the rest of this entry »
One of the goal of the Consulting Club is to provide its members with the skills required to enter the world of consulting. In order to do so we have provided 3 workshops this year to better prepare students: Read the rest of this entry »
In February, 2016 the ESADE Luxury and Retail club went to the fashion capital of Paris for their first Trek! We participated in the Luxury and Retail Career Forum, a career event hosted for the first time in Paris! Participating schools included London Business School, HEC Paris, INSEAD Business School, SDA Bocconi, Rotterdam School of Management, and IESE Business School. Read the rest of this entry »
Startupbootcamp is Europe’s leading accelerator program for startups in Amsterdam, Berlin, Copenhagen, Eindhoven, Istanbul, London and Barcelona. Since launching, Startupbootcamp has accelerated 241 startups of which 71% went on to receive funding. Read the rest of this entry »
One of Barcelona’s biggest and most anticipated events is the Mobile World Congress that every year attracts thousands of people from the world of telecom and contributes more than 400 million dollars to the economy of Catalonia. Read the rest of this entry »
On February 2nd, ESADE had the distinguished honor to host 32 Executives from Indian Oil Corporation over a networking breakfast.The purpose of the visit was to acquaint the company with ESADE and also the student-led Energy and Environment Club. Read the rest of this entry »
On December 3, 2015, we received Jenia Popova and Marco Ferrara, founders of “Ship2Shop”, in the EGarage for the presentation of their recently launched start-up. We had a great night sharing ideas and learning many things from their experience. Our guests were also very glad to interact with the audience, answering their questions and receiving their feedback.
Spain is #4 on the list of countries that attract the most international talent to MBA programmes, outranked only by the United States, the United Kingdom and Canada, making it the #1 European country, ahead of 5th-ranked France.Barcelona, meanwhile, is #8 on the list of cities that attract the most international MBA students and #1 in Europe per million inhabitants, ahead of Paris and London.
These are just a few highlights from theMBA City Monitor, a new report coordinated by Ivan Bofarull, Director of the Global Intelligence Office at ESADE. The report analyses the capacity of cities and countries to attract international students to MBA programmes ranked by the Financial Timesand highlights opportunities that cities and countries ought to seize.
According to the MBA City Monitor, the list of the top 10 cities with the highest proportion of international MBA students also includes Singapore, San Francisco, Toronto, Chicago, New York and Boston.
The east coast of the United States and Canada remains the number-one destination for international talent in MBA programmes, although the San Francisco–Silicon Valley area has been the fastest growing region over the past three years. Finally, the report found that MBA graduates have increasingly come to see working at a start-up as a top career choice.
A strategic asset
“In Barcelona, we’ve seen that around 10% of MBA students from the city’s main business schools go on to become entrepreneurs, and 80% to 95% of them are international,” commented Ivan Bofarull, Director of the Global Intelligence Office at ESADE and coordinator of the study.
“In Europe and Barcelona, the general pool of next-generation start-ups isn’t large enough for us to evaluate the impact of high-quality international talent – especially MBA students,” commented Mr. Bofarull. “However, we suspect that the major trends are similar to those seen in the United States, where a large percentage of start-ups are founded by foreigners and, although most MBA graduates are not start-up founders, they do play an instrumental role in the success of the ecosystem as a whole.”
“The attraction of global MBA talent should be taken into account when assessing a city’s potential to create new entrepreneurial initiatives that can have an impact on the creation of high-quality jobs,” added Mr. Bofarull. “From an administrative point of view, we should try to make life easier for this new segment so that it can generate business opportunities.”
The report concludes that in countries like Spain and France – which have troubled labour markets and are struggling to be leaders in innovation – the MBA population should clearly be considered a strategic asset.
Today’s business world needs managers who can offer a global perspective when making complex decisions. With 95% international students on our MBA programme, and more than 70 nationalities on campus, you’ll start to learn about the way business is done in other cultures from your first day in class.
And if you want to enhance your global profile by seeing the world first-hand, we offer:
Study tours: Explore other business cultures and understand how companies operate in different countries.
Career treks: Visit companies and make contacts around the world.
Internship: Access internships around the world, put your knowledge into practice and gain experience.
Darío Altman (Argentina/Chile, Class of 2016) takes you on two treks to Finland and Israel, on internship to India and if that weren’t enough, to the MBA Tournament in Paris! 3 continents in one year: travel the world with the ESADE MBA!
Here you'll be able to see the ESADE MBA from a student's perspective, hear what is going on in the heads of our exceptional teaching staff, find out about events and news on campus and have your say about it all!
Our speaker's corner within ESADE where you can hear and be heard.